How Much Does Directory Submission Cost?
Directory submission ranges from free (DIY) to $500+ (agency retainers). Here's what each price point actually gets you, and where BacklinkBot's one-time $99-357 sits in that range.
What you get
DIY with our free directory database and DR checker
typical cost of automated bulk-submit tools (often low quality)
BacklinkBot one-time, manual, per project
typical agency retainer for ongoing link building
How it works
- 1
Free option
Browse our 1,011+ directory database and submit yourself at no cost.
- 2
One-time paid option
$99 (100+), $167 (200+), or $357 (300+) — we submit by hand, one payment.
- 3
What to avoid
Automated "submit to 5,000 directories" tools — cheap per-directory but often low quality or spammy.
- 4
Agency retainers
Make sense for ongoing content/PR-driven link building, overkill for directory submission specifically.
Pricing
One-time, per project. No monthly retainer.
Starter
Submission to 100+ directories
- Submission to 100+ directories
- Handpicked, relevant listings
- Detailed submission report
- Email support
Pro
Submission to 200+ directories
- Submission to 200+ directories
- Everything in Starter
- Priority email support
- 15% discount on paid listings
Elite
Submission to 300+ directories
- Submission to 300+ directories
- Everything in Pro
- Priority email support
- 27% discount on paid listings
“Day 1 — no backlinks. Day 30 — 400 backlinks. Amazing tool, got 3 customers. Made back what I paid for and then some.”
Vikram Kumar — Associate Software Engineer, TechScale Solutions
Frequently asked questions
Related pages
Guides, tools & comparisons
Factors Influencing Link-Building Costs
Link-building prices vary based on backlink quality, acquisition methods, industry competitiveness, and volume. High-quality links from authoritative sites cost more ($200-$2,000+) but deliver better results than cheaper options that risk Google penalties.
Submission Cost Calculator
See what submitting to directories yourself really costs — in hours and dollars.
Directory submission service vs DIY software
Should you pay a done-for-you directory submission service or buy DIY submission software? Compare quality, time, rejection rates and cost side by side.